60 million plastic bottles a year are thrown away in the US alone!
86% of them will find their way to the landfill!
It is not just a problem but rather an epidemic in both practice and consumers current way of thinking.
Rather than wait for people to wake up on their own time, BrandImage have taken on the challenge and developed the Paper Bottle. It is constructed entirely out of recycled paper and is good enough to only for water but for practically any liquid. Dubbed the 360 degree bottle, it has won the prestigious IDEA (International Design Excellence Award) award for the design and now must only convince the consumers of the virtues of consuming their beverages from these vessels. This could quite possibly be the first real solution to the plastic bottle disaster of the last 4 decades!? Let us hope so!
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